Zentraler Zugang zu UK-Webradio: Radioplayer erreicht 5,7 Millionen Hörer pro Monat

Der digitale Radiodienst Radioplayer, ein Joint Venture der BBC und kommerzieller britischer Radiosender, hat 5,7 Millionen Hörer für den Mai 2011 bekanntgegeben:

About 5.7 million unique listeners tuned into the player 22.5m times in the four weeks from 25 April, according to Radioplayer’s own „snapshot“ figures. Radioplayer is working with radio industry audience measurement body Rajar to validate and interpret its usage figures.

Overall, internet radio attracts 4.7 million listeners a week – representing 3.1% of all listening – according to Rajar figures.

Radioplayer ist noch ein recht junges Projekt:

We reported back in March that the BBC and a number of commercial partners had launched the joint venture for UK radio lovers. Radioplayer is a web app, a centralised hub where you can now listen to 238 radio stations from across the country. This includes all the national and regional BBC stations, as well as commercial stations and smaller local stations. Radioplayer is essentially a search engine for UK radio, which allows you to listen to a range of stations without leaving the site.